The Ghana Football Association in an informative approach has reached twenty-four sponsorship agreements during President Kurt Edwin Simon Okraku’s tenure as the President on Wednesday, July 26, 2023.
Since 2019 there have been numerous sponsors for the Ghana Football Association, a very distinguishing achievement. Kurt Okraku has closed about twenty-four tempting transactions since being elected president of the Ghana Football Association.
In his quest to seek re-election, Kurt’s administration will tested on the marketing front and delegates may base their decisions on these viable.
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Kurt Okraku and his administration broke the trend after the Ghana Premier League went two seasons without a major sponsor by winning a lucrative contract with the industry’s top online bookmaker, betPawa.
The $6 million arrangement was made in an effort to properly market and position the premier league so that it would become one of the most popular and successful leagues on the continent.
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The Ghana Football Association also has agreements with Malta guiness as official development partner for the Women’s Premier League in Ghana and Access Bank as the league’s headline sponsor for Division One.
The overall sponsorship deals under Kurt Okraku’s administration are, betPawa, Betway, Max TV, Access Bank, GOIL, Visit Ghana, Melcom, KGL, Decathlon, Intercity STC, Night Angel, Flora Tissues, Cherry, Tempo, Zeepay ZaZ Productke, Woodin, Uber, Bethel Dental Clinic, Awake, Balona, Mara, GoGo Wash and Malta Guinness.
These sponsorship deals are the major income generators for the football association as for as monetary gains are concerned.
