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Twitter has become increasingly popular with academics as well as students, policymakers, politicians and the general public. Many users struggled to understand what Twitter is and how they could use it, but it has now become the social media platform of choice for many.
The snappy nature of tweets means that Twitter is widely used by smartphone users who don’t want to read long content items on-screen.
But how has Twitter impacted positively on the traditional media and why the traditional media with main focus on radio, embraced the microblogging system in this modern era.
Most Ghanaian radio stations have quickly embraced the use of Twitter to reach wider audience who are within or outside their catchment area. Example of these stations include Joy FM, Peace FM, 3FM, Adom FM, YFM (Accra), Citi FM, just to mention few, making them a powerhouse in the Ghanaian media scope.
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But in Sekondi-Takoradi, considered as the business hub of the Western Region, same cannot be said of the radio stations.
Kyfilla.com took upon themselves to research about radio stations in the Sekondi-Takoradi Metropolis on Twitter and surprisingly Media General’s Connect FM established about four years ago, leads the tall list followed by Empire FM.
Powerhouses Kyzz FM, Rok FM, Westgold Radio were not found on Twitter after a thorough research whilst newbies like Takoradi FM, Cheers FM, Angel FM, Sweet FM, Fox FM, Kingdom FM, Ahotor FM and others were nowhere to be found.
READ ALSO: W/R: Check the list of radio stations in Sekondi-Takoradi
Meanwhile newbies like Sharp FM (@sharpfmonline) are on Twitter with 8 followers since joining in October 2018 whilst Maximum FM have 26 followers since joining in October 2019.
Below are the list of stations on Twitter;
1. Connect FM (@connect971fm)
The Media General subsidiary leads the tall list with 24.3K followers and very active. The 97.1 dial joined the Twitter family in January 2016.
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2. Empire FM (@empire1027fm)
Empire FM 102.7, a subsidiary of the Excellence in Broadcasting Networks (EIB) in the Western region finished second with 4815 followers.
They joined the Twitter family in December 2013.
3. Spice FM (@spice919fm)
The Focus 1 Media platform came third with 913 followers since joining Twitter in February 2016.
4. Beach FM (@beachfm1055)
Another Focus 1 Media.. The 105.5 megahertz was fourth with 712 followers since joining Twitter in October 2016.
5. Melody FM (@911melodyfm)
Melody FM sit fifth on the list with 278 followers. Though they have been off air for awhile with much attention on Twitter, they can reach more audience.
6. Radio Silver (@radiosilver923)
They have been off for barely a year but Radio Silver came sixth with 273 since joining Twitter in September 2015.
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7. Paragon FM (@paragon999fm)
Another station in the Sekondi-Takoradi Metropolis off air but managed to be in the list with 198 followers.
8. Skyy Power FM
The Skyy Media Group station having two accounts on Twitter came eight on the list. Their first account was in June 2016 [@skyypowerfm] with 207 but their next account was in November 2014 with 152 followers.
9. Twin City Radio (@twincity947)
The state-owned radio station and the first radio station to hit the Western region currently boast of 142 followers since joining the Twitter family in March 2017.
10. Radio Maxx (@radiomaxx1051)
Radio Maxx managed to be in the list with 103 followers since joining in February 2017.
Other stations like Aseda FM boast of two accounts; @Aseda1059fm with 11 followers and the other account @Asedafm 132 followers. Goodnews FM have 105 followers.
